The Blog

Explore my meanderings: the beautiful weddings I photograph, the amazing people I get to work with, the rooms I get to decorate, and so much more

Own Your First Impression with Business Branding Videography

how to own your days and stop letting your days own you

First impressions are powerful. They’re your brain’s framework for understanding and interacting with people, places, and things. I know for me, when I see a curated storefront or meet someone who seems joyful and smart, I’m drawn in. I want to know more! And the same is true of our online presence as business owners and entrepreneurs. Cool right? Except that the opposite is also true! You might have the best product or service on the market, but if you don’t engage potential clients with a positive first impression, it won’t matter. This is where professional videography comes in! 

Investing in quality video marketing says to website visitors and social media followers that YOU value your own message. It allows them to see your face and hear your voice. It gives them a front-row seat to your passion and drive. It combines movement and sound to capture the attention of potential clients and engage them like no other medium on the internet. Take a peek, for example, at Jill’s promo video for Nurtured Salon and Spa. In just a few short minutes, you get to know this wonderful woman’s heart and story! Doesn’t it make you want to book an appointment and join her for tea and spa treatments?


When it comes to videography, one super common hesitation from brides and business owners alike is fear of getting in front of the camera. Fear of being awkward. Fear of messing up. Can I just say: I TOTALLY GET IT! Paul and I did an intro video for our website bio and it literally took 14 tries for a one-minute video. I was nervous, fumbling over my words, LAUGHING WAY TOO MUCH (the usual). But I’m so glad we pushed through! And honestly, that’s what we’re here for: to help you nail down exactly what you want to communicate and to make the process as enjoyable as possible! And of course, 14 takes just means an epic blooper reel, right Jill?


Here’s the thing: I’m PUMPED to see you going for it as a business owner, taking risks and offering what you have to the world. I’m cheering you on!! I want to see you reach as many people as possible with your message, and I’m siding with the studies on this one: the absolute BEST way to do that is with videography.

But don’t just take our word for it, check out these five mind blowing stats related to the power of video content marketing:

- 1/3 of all internet activity is video consumption.

- Over 500 million people watch video on Facebook everyday.

- Marketers who use video grow revenue 49% faster than non-video users.

- Videos on a landing page can increase conversions by 80%.

- 51% of marketing professionals worldwide name video as type of content with the best return on investment.

If you’re nodding along and you’re READY to level-up your business, then I’d love to help! So much so that I’m offering 20% off my branding videography packages to anyone who inquires and books with Martin Media in the next THIRTY days! Let’s do this! Let us help you OWN your first impression with professional video marketing!


I can’t wait to connect with you!


Instagram: www.instagram.com/martinmediaproduction
Facebook: www.facebook.com/martinmediaproductions

Website: www.martinmediaproductions.ca

Email: smartin.mediaproductions@gmail.com





Cheers,

Sarah


About the Blogger
By the way, I'm Brittany MacLeod

I’m a Cape Breton based lifestyle photographer who specializes in wedding photography; I'm also a social media warrior, interior decorator, happy wife, & mom to two incredible kids!

I believe in a life full of adventure and love; surrounded by beautiful people and spaces that inspire us to reach higher, dream bigger, and do more!